Difference Between a Website Designer vs a Website Developer In Ottawa
There are many web designers and web developers in Ottawa. During my time working in the industry, there have been misconceptions about web design and development. We will discuss the differences between web design and web development; their differences and similarities.
Blogging for Lead Generation – Effective Strategies to Implement
Looking to generate leads through blogging? Learn effective strategies to implement for successful lead generation with our expert guide. Content marketing and lead generation is most effective when the business understands the consumer's needs and tailors their content for their audience.
Web Design for Startups – From Branding to Development
Looking for top-notch web design for startups? Our page offers expert insights and strategies to help your brand stand out from the competition. A business owner will want to know whether it is worth investing in a website. The answer to that is it is. However, just like a brochure or business card, it is only one…
Creating Customer Avatars for Your Organization
Every organization and business has an ideal target audience they would like to reach. Whether that target audience is a specific sector of the market, or whether it is more broad. A useful idea is to create a generalization of your ideal client or potential buyer. Then you can organize the generalizations into…
Kijiji Customer Service – Find Clients Online in the Short Term
From my experience in marketing I’ve dabbled with all sorts of methods of attracting clients online. The single most effective method that worked for me quickly was making a Kijiji ad and positioning myself on quality and longevity rather than price. The key to this is to explain the value that you’re offering in…
How to Find Clients Online for Your Business
There are many methods of attracting clients online. Some of the most popular methods are through social media platforms such as Facebook and YouTube. Blogging is also prevalent in attracting prospects online through SEO optimized website content. Then there is also online advertising through Google and Facebook.…
SEO & Content Marketing – A Powerful Combo for Businesses
Unlock the full potential of SEO Content Marketing with our expert tips and strategies. Drive traffic and boost conversions today. Search engine optimization (SEO) and content marketing are undoubtedly fundamental to any online marketer. SEO essentially serves to optimize a website's inbound marketing efforts to help…
Craft CMS vs WordPress – Why Craft Handles SEO Better than WordPress
Choosing the right content management system (CMS) is essential when starting a blog. Without the right CMS, you will end up experiencing difficulties, such as: problematic load times, limited functionality, a complicated interface, poor support, and more. Worse, you probably couldn't write blog posts effectively.…
User Experience – Websites are More than Just Aesthetics
Websites are more than just pretty pictures. One may think this is obvious. However, when you see the array of templates and themes out there on the market, especially such as those found on Theme Forest. That may be all you’re looking at, a bunch of pretty pictures. Which by the way all disappear once you purchase…
WordPress Alternative – Craft CMS – The Ideal Choice for Businesses
Find the perfect WordPress alternative CMS for your business needs. Looking for a WordPress alternative? You're not alone. While WordPress is one of the most popular content management systems (CMS) out there, it's not always the best fit for every website. Craft is a powerful and intuitive content management system…
Difference Between a Website Designer vs a Website Developer In Ottawa
There are many web designers and web developers in Ottawa. During my time working in the industry, there have been misconceptions about web design and development. We will discuss the differences between web design and web development; their differences and similarities.
Blogging for Lead Generation – Effective Strategies to Implement
Looking to generate leads through blogging? Learn effective strategies to implement for successful lead generation with our expert guide. Content marketing and lead generation is most effective when the business understands the consumer's needs and tailors their content for their audience.
Web Design for Startups – From Branding to Development
Looking for top-notch web design for startups? Our page offers expert insights and strategies to help your brand stand out from the competition. A business owner will want to know whether it is worth investing in a website. The answer to that is it is. However, just like a brochure or…
Creating Customer Avatars for Your Organization
Every organization and business has an ideal target audience they would like to reach. Whether that target audience is a specific sector of the market, or whether it is more broad. A useful idea is to create a generalization of your ideal client or potential buyer. Then you can organize…
Kijiji Customer Service – Find Clients Online in the Short Term
From my experience in marketing I’ve dabbled with all sorts of methods of attracting clients online. The single most effective method that worked for me quickly was making a Kijiji ad and positioning myself on quality and longevity rather than price. The key to this is to explain the…
How to Find Clients Online for Your Business
There are many methods of attracting clients online. Some of the most popular methods are through social media platforms such as Facebook and YouTube. Blogging is also prevalent in attracting prospects online through SEO optimized website content. Then there is also online advertising…
SEO & Content Marketing – A Powerful Combo for Businesses
Unlock the full potential of SEO Content Marketing with our expert tips and strategies. Drive traffic and boost conversions today. Search engine optimization (SEO) and content marketing are undoubtedly fundamental to any online marketer. SEO essentially serves to optimize a website's…
Craft CMS vs WordPress – Why Craft Handles SEO Better than WordPress
Choosing the right content management system (CMS) is essential when starting a blog. Without the right CMS, you will end up experiencing difficulties, such as: problematic load times, limited functionality, a complicated interface, poor support, and more. Worse, you probably couldn't…
User Experience – Websites are More than Just Aesthetics
Websites are more than just pretty pictures. One may think this is obvious. However, when you see the array of templates and themes out there on the market, especially such as those found on Theme Forest. That may be all you’re looking at, a bunch of pretty pictures. Which by the way all…
WordPress Alternative – Craft CMS – The Ideal Choice for Businesses
Find the perfect WordPress alternative CMS for your business needs. Looking for a WordPress alternative? You're not alone. While WordPress is one of the most popular content management systems (CMS) out there, it's not always the best fit for every website. Craft is a powerful and…